15 May It has become increasingly difficult finding sales professionals
As in the book “Good to Great”, find the right people and put them on the bus. Without the right salespeople, how do you expect to reach your growth targets when you have the wrong sales people on the bus?
Yet it has become increasingly difficult finding sales professionals that fit in the proper sales role of your company.
How do you differentiate between people that can sell and will sale from sales impostors? What every business talks about these days, is that it is very hard to find good sales people.
Yet, you and I both know that past performance does not guarantee future success.